Business & marketing
What is Google Business Profile?
Business Profile manages the business information people encounter on Google Search and Maps. Owners and managers can work with details such as hours, contact information, photos, and reviews. The interface you see can depend on whether you manage a single business or multiple locations.
Open the right destination
Open Google Business Profile ↗
Use the account associated with the work you want to open. If Google selects another account automatically, switch using its profile menu. Complete the destination’s identity checks and any required account setup.
Before you start
Your first useful task
- Choose the correct business from the locations view or locate your managed business in Search.
- Review the public name, address or service area, hours, and contact details.
- Check pending verification or edit notices before assuming a change is visible to customers.
A practical way to use Google Business Profile
Use the public listing as a customer would: check holiday hours, the website link, and directions. Keep a record of the owner account and which colleagues manage the listing so staff changes do not turn into an access problem.
Troubleshooting
A business exists on Maps but is absent from your account.
Being able to find a public listing does not mean your account manages it. Check other work accounts, then follow Google’s ownership or access process for that existing listing instead of creating a duplicate.
Common questions
Can I manage several locations with this link?
Yes, the locations destination is useful for reviewing businesses your account manages. The controls available for an individual profile may open in Search or Maps.
Why does the direct link still ask me to sign in?
The shortcut reaches the application entry point. It cannot carry your Google session between browsers, grant permissions, or bypass verification. Follow the sign-in instructions on the destination service.
Do I need an account with The Login Link?
No. This directory does not require registration. The Open button takes you to the service; any account credentials are entered there.
Official guidance
For product instructions and current requirements, see Google Business Profile official documentation ↗.
Guide updated September 9, 2026. Features and access can vary by account; authenticated account journeys have not been tested by this directory.