Business & marketing
What is Local Services Ads?
Local Services Ads supports lead-generation advertising for eligible local service businesses. Availability and business requirements depend on location and category. The management experience covers the participating business rather than every listing that appears on Google Maps.
Open the right destination
Use the account associated with the work you want to open. If Google selects another account automatically, switch using its profile menu. Complete the destination’s identity checks and any required account setup.
Before you start
Your first useful task
- Open the account for the intended business.
- Review eligibility, business details, and any required verification tasks.
- Inspect service areas, lead settings, and campaign status before changing availability.
A practical way to use Local Services Ads
Keep the advertised services and working area aligned with what the business can actually fulfill. Assign someone to review incoming leads and keep customer-facing information current.
Troubleshooting
Your business cannot complete setup or a category is missing.
Review the current eligibility requirements for the location and business category. Business Profile ownership alone does not establish Local Services Ads eligibility.
Common questions
Does creating a Business Profile automatically enable these ads?
No. The advertising product has its own setup and eligibility requirements, in addition to the business information used for its presence on Google.
Why does the direct link still ask me to sign in?
The shortcut reaches the application entry point. It cannot carry your Google session between browsers, grant permissions, or bypass verification. Follow the sign-in instructions on the destination service.
Do I need an account with The Login Link?
No. This directory does not require registration. The Open button takes you to the service; any account credentials are entered there.
Official guidance
For product instructions and current requirements, see Local Services Ads official documentation ↗.
Guide updated September 9, 2026. Features and access can vary by account; authenticated account journeys have not been tested by this directory.